Heather Noggle

Why Do I Need Regular Content for My Startup?

You’re a lean team with each member doing many different things.  You might be still be bootstrapping and looking for that initial funding.  Maybe you just celebrated Series A, or you’re scratching at seed money. Regardless of where you are with your startup, you want to be building regular content.  If you are already on that journey/train/path, etc., excellent.  If not, now is the next best time to start. So why?  Why do you need […]

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What Are You Missing When Testing (or Not Testing) Your Website?

Every business needs a website.  It sure beats the old Yellow Page ads.  You get a full-color representation of your business, the people who work for it, your values, who you serve, etc.   You even get to list any open jobs and content that bolsters both your trust and your SEO. You can update it any time you’d like! But you’re probably guilty of a few omissions about managing your website – even tech companies. 

What Are You Missing When Testing (or Not Testing) Your Website? Read More »

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